Increased
Dwell Time
Give fans a reason to stay on your sportsbook, keeping them entertained and engaged throughout live sport.
The best way to engage
and retain is to entertain.
Turn every sporting moment into a live, interactive experience that brings fans closer to the action — and keeps them coming back.


A more engaging sportsbook experience designed to give customers a reason to stay, interact and return.
Give fans a reason to stay on your sportsbook, keeping them entertained and engaged throughout live sport.

Drive betting activity with real-time insights, best bets and clickable selections that connect fans directly to your sportsbook.

Turn viewers into participants with chat, predictions, games and shared moments.


Live content is only the beginning. The Hub is built around moments that invite audiences to interact. From the first live comment to the final whistle the experience stays connected.
Recommended bets appear live in chat. One click adds it to the betslip.
Real-time interactive chat where viewers engage directly with presenters and each other.
Standout bets prompted live, backed by data, research, analysis and expert knowledge.
Drive engagement and friendly competition with interactive leaderboards that reward participation.
Keep viewers engaged with interactive quizzes, games, polls and predictions.
Experience the highs, lows and drama of live sport through presenter reactions.
Deliver real-time responsible gambling messaging, reinforcing safer betting behaviour.
Engage audiences across sports, languages and markets with localised content.
A ready-built platform, branded for your sportsbook.
A tailored solution shaped around your commercial goals.
Alongside the Bettortainment Hub, Bettortainment also provides:
Platform-native social content, created and managed to grow your audience.

We find, manage and coach streamers who connect with your audience.

Previews, interviews and analysis that complement your live streams.

Bring your existing content into the Hub, alongside your live streams.

Your Sportsbook. Our Hub. One Seamless Experience. The Hub embeds directly into your platform, keeping customers on your site and connecting every bet straight to your betslip.

The Hub sits natively inside your website or app.
Clickable bets drop straight into your betslip.
Your colours, logo and look on every screen.
Viewing, chat and betting in one place.
Book a personalised demonstration and discover how Bettortainment can help engage, entertain and retain your audience.